
Reichle Technologiezentrum GmbH
Design meets Design – Collaboration between KURZ and Reichle
At this year's KUTENO, Reichle Technologiezentrum GmbH is particularly pleased to be represented at a joint booth together with its long-standing partner, LEONHARD KURZ Stiftung & Co. KG, on a joint stand at this year's KUTENO.
The focus of Reichle's trade fair appearance will be a joint project with the companies KURZ and Deckerform concerning an innovative label for bottles - manufactured using the injection compression moulding process with a wall thickness of just 0.5 mm. Despite this low material thickness, Reichle's exclusive laser textures are impressively showcased. In combination with high-quality decorations from KURZ, design variants are created that are not only visually impressive, but also set new standards. From a technical point of view, a unique design and outstanding 3D effects are achieved through the combination of KURZ's design layers and Reichle's high-precision laser technology - even in the series production process. The result: a high-quality, reusable label that not only replaces traditional paper labels, but significantly surpasses them in terms of sustainability and design variety.
While the standard version of this label will be produced live at partner Deckerform's booth 20-H7 and distributed to visitors, KURZ and Reichle will be presenting exclusive special versions at the joint booth 20-G11.
The demonstrated project is just one example of the potential of this technology. The combination of precise laser textures and thin-film decorations opens up completely new design possibilities - far beyond labels. A look into the future reveals exciting developments: By bringing together structure, light, material and function, innovative surface solutions are being created for applications in a wide variety of areas. From ambient lighting and shy-tech effects to interactive touch functions. Together with KURZ, Reichle is setting the pace for the design world of tomorrow.
https://www.reichle.de/news/design-meets-design---kooperation-mit-kurz-auf-der-kuteno-2025








